12 Good Reasons for Voting Conservative

  1. The CONSERVATIVE Party, led by John Diefenbaker, the first veteran to become Prime Minister of Canada, wants your vote to give it a majority of the Service as well as the Civilian Votes. Its appeal in this election is for a United Canada in which there will be equality of opportunity, and fair treatment of all Canadians.
  2. JOHN DIEFENBAKER has carried out his election pledges to a degree unmatched in Canadian history. He deserves a chance to carry on and complete his program.
  3. JOHN DIEFENBAKER has made an impressive start on a long-term policy of National Development to increase the prosperity and welfare of all Canadians. He needs your mandate to finish the job.
  4. JOHN DIEFENBAKER needs a working majority in Parliament to give Canada stable and effective administration of the nation's business.
  5. JOHN DIEFENBAKER believes that our national security requirements and obligations to NATO and the United Nations demand the maintenance of strong and well-equipped armed forces. Canada's forces to-day are stronger than ever before in peace-time.

    Dec. 1956    Dec. 1957
    Navy ..... 19,005 19,805
    Army ........ 47,632 47,938
    Air Force . 50,540 51,661
  6. JOHN DIEFENBAKER is interested in the individual welfare of servicemen, veterans, and their families. His government moved swiftly to increase the pay of all ranks and also to increase and extend War Veterans Allowance Benefits and Disability Pension Benefits. Reductions in Income Tax Rates and Increased Tax Exemptions for Children will also benefit all servicemen and veterans directly, particularly those with young families and in the lower pay groups.
  7. The CONSERVATIVE Party is the "One Canada" Party. It has attracted the support of men and women of all walks of life, all ages, and all racial and religious backgrounds.
  8. The CONSERVATIVE Party is the "All Canada" Party. It is the only Party with Members elected from every Province. It is the only Party with support from every part of Canada:

      Conservative Liberal
    Western Provinces 22  9
    Ontario 61 21
    Quebec 9 64
    Atlantic Provinces 21 12
  9. The CONSERVATIVE Party is the Party of Youth. More than a third of its M.P.'s are under 40 including several Cabinet Ministers. Young men and women are in prominent positions throughout the Party organization.
  10. The CONSERVATIVE Party is the Party of Veterans. 14 of 22 Cabinet Ministers, and 67 of 113 M.P.'s have served in Canada's Armed Forces during one or both World Wars. Hon. George Pearkes, VC, Minister of National Defence is an internationally respected soldier and statesman. His Parliamentary Assistant, Marcel Lambert fought at Dieppe. Mon. Alfred Brooks, Minister of Veterans Affairs is a veteran of both wars. His Parliamentary Assistant is Walter Dinsdale, DFC.
  11. JOHN DIEFENBAKER'S dynamic policies and leadership have the overwhelming support of the average man and woman in Canada. Recent Gallup Poll figures show the extent to which his leadership in national affairs is approved in every port of Canada:

      Approve Disapprove.*
    Western Provinces 68 7
    Ontario 66 9
    Quebec 44 15
    Atlantic Provinces 61 13
    ALL CANADA 60 10
    * Others have "No Opinion"
  12. YOUR PROGRESSIVE CONSERVATIVE CANDIDATE is the personal representative of JOHN DIEFENBAKER and the CONSERVATIVE PARTY in this election. He seeks and needs your support in this election. A vote for him is a vote for stable government with positive policies to meet the exciting challenge of Canada's future development.

John Diefenbaker smiles as he is carried on the shoulders of members of a large crowd bearing election posters with slogans such as “Victoire assure pour Diefenbaker Dufresne”, Quebec City, Quebec.
John Diefenbaker campaigning in Quebec City

Media and Document Gallery

Images

John Diefenbaker voting at Prince Albert
John and Olive Diefenbaker beside a campaign train
John Diefenbaker speaking during election campaign
John Diefenbaker chatting with a farmer
John Diefenbaker speaking from an election train
John Diefenbaker with Leslie Frost
John Diefenbaker campaigning in Quebec City

Audio

Part of a speech by John George Diefenbaker at Dauphin Armouries during 1958 election

Creator: Progressive Conservative Party of Canada

Subject: Canada – Parliamentarians | Canada – Personalities | Canada – Election Campaigning

Description: John Diefenbaker discusses the unprecedented wave of support for the Progressive Conservatives which is sweeping Canada

Date Created: 17 March1958

Identifier:MG01/XVIII/T150-PAC17b

Speech by John Diefenbaker at an election rally in Winnipeg during the 1957 election campaign

Creator: Unknown

Subject: Canada – Parliamentarians | Canada – Personalities | Canada – Election Campaigning

Description: John Diefenbaker urges the voters to send Progressive Conservatives to Parliament so that all Canadians will have equality in rights and opportunities in Canada

Date Created: 23 May1957

Identifier:MG01/XVIII/T144-PAC14

Speech by John Diefenbaker to open 1957 federal election campaign at Massey Hall, Toronto

Creator: Unknown

Subject: Canada – Parliamentarians | Canada – Personalities | Canada – Election Campaigning

Description: John Diefenbaker launches the Progressive Conservative Party’s 1957 election campaign, unveiling the party platform

Date Created: 25 April1957

Identifier:MG01/XVIII/T134-PAC6a

Documents

Major Campaign Speech

Creator: John Diefenbaker

Subject: Canada – Elections | National Election – 1957 | Progressive Conservative Party – Campaign | Progressive Conservative Party – National Policy

Description: Campaign speech number 1 is a long version of Diefenbaker’s campaign platform for the 1957 election, where he outlines his vision for “One Canada.”

Date Created:1957

Identifier:MG01/XXI/589 Volume 17 (SCAN 0001 – 0014)

“A Date with Diefenbaker”

Creator: Unknown

Subject: Canada – Elections | National Election – 1957 | Progressive Conservative Party – Campaign

Description: Campaign poster announcing official opening of national campaign for election to be held on 10 June 1957.

Date Created: 25 April1957

Identifier:MG01/IV/304 – 1957 Volume 4 (02548)

“A New National Policy”

Creator: Unknown

Subject: Canada – Elections | National Election – 1957 | Progressive Conservative Party – Campaign | Progressive Conservative Party – National Policy

Description: Campaign booklet includes highlights of PC campaign and direct quotes from Diefenbaker’s speeches.

Date Created:1957

Identifier:MG01/IV/304 – 1957 Volume 4 (02611 – 02621)

“It’s Time for a Diefenbaker Government”

Creator: Unknown

Subject: Canada – Elections | National Election – 1957 | Progressive Conservative Party – Campaign

Description: Campaign flier criticizing Liberal Party’s closure of Parliament to pass “Pipeline Bill” without debate.

Date Created:1957

Identifier:MG01/IV/304 – 1957 Volume 4 (02531 – 02532)

"12 Good Reasons to Vote Conservative"

Creator: Unknown

Subject: Canada – Elections | National Election – 1957 | Progressive Conservative Party – Campaign

Description: Campaign advertisement outlines successes of Diefenbaker's government since the 1957 electoral victory.

Date Created:1958

Identifier:MG01/VII/B/21 Volume 268 (167391)

Opening Campaign Speech

Creator: John G. Diefenbaker

Subject: Canada – Elections | National Election – 1958 | Progressive Conservative Party – Campaign | Progressive Conservative Party – National Policy

Description: Diefenbaker's speech officially opening the 1958 campaign, given in Winnipeg, Manitoba.

Date Created: 12 February1958

Identifier:MG01/XXI/950 Volume 19

"The Great Canadian"

Creator: Unknown

Subject: Canada – Elections | National Election – 1958 | Progressive Conservative Party – Campaign |

Description: Campaign poster for John Diefenbaker

Date Created:1958

Identifier:MG01/VII/B/21 Volume 268 (167376)

"Talking Points for Progressive Conservative Speakers and Workers"

Creator: Unknown

Subject: Canada – Elections | National Election – 1958 | Progressive Conservative Party – Campaign | Progressive Conservative Party – National Policy

Description: Outlines policy initiatives for the 1958 election, including Northern Development.

Date Created:1958

Identifier:MG01/VII/B/21 Volume 268 (167403 – 167436)